As you go about planning your 2018 social media marketing strategy, it’s important to have some understanding of where things are headed, to ensure that your approach either incorporates what’s coming next, or remains flexible enough to adapt as these new trends emerge.
The difficult part is knowing, for sure, which highlighted trends are relevant, and which are not worth worrying about. On this, the team at Sprout Social are as well-placed as any to offer accurate projections, given their standing in the social media marketing field.
In this new infographic, the team from Sprout share six trends to watch, and to consider in your planning.
A version of this post was first published on the Digital Information World blog.